Welcome to The Looker Play Kit for Weeks 0-12
Join Lovevery CEO Jessica Rolph as she explains The Looker Play Kit for your newborn in weeks 0-12
0 - 12 Weeks
0 - 12 Weeks
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Why skin-to-skin time isn’t just for the hospital
Skin-to-skin time can reduce crying, improve sleep, and boost immunity. Lovevery shares tips on how to make the most of skin-to-skin time with your newborn.
Yes, your teeny newborn needs tummy time. But why?
The American Academy of Pediatrics recommends tummy time starting in the first week. Here are some tips for newborn tummy time.
Why black and white is so riveting to your newborn
High-contrast images build rich neural networks in your baby’s brain. Learn how their vision is developing right now.
Head turning: don’t miss this expert mama’s essential newborn tip
An occupational therapist shares how to gently turn your baby's head from side to side to avoid flat spots and tight neck muscles.
Visual tracking: Help your newborn with an important new skill
Your newborn baby explores the world by tracking sights and sounds. Here are Lovevery's play ideas to support your baby's tracking skills.
What the experts want you to know about swaddling
Is swaddling necessary for babies? Lovevery provides an expert's opinion on when and how to swaddle your baby, along with safety tips.
If your baby can’t get enough high-contrast images, download these
Images of varying complexity help strengthen your baby's eyesight. Here are some high-contrast images to download.
6 tips for how to talk to someone who doesn’t (yet) talk back
Talking with your baby can feel awkward, but it's so beneficial. Lovevery shares 6 tips for how to talk to someone who doesn't talk back yet.
A super-simple way to build your baby’s leg muscles
Your baby builds leg muscles by pushing objects with their feet. Here is how to help them begin to practice kicking.
4 ideas for no-floor, less fussy tummy time
Tummy time builds the muscles and coordination needed for rolling over, crawling, reaching, and playing. Here are some ideas for taking tummy time off the floor.
What is my baby’s brain working on at 11 weeks old?
At 11 weeks, your baby may start responding to your voice and inspecting their own hands. Discover what else is developing right now.
The learning power of a house tour
There is art to house tours. Learn from Esther as she introduces baby Freya to the different elements of her home environment by narrating and demonstrating.
How the Look at Me Ladybug supports your baby’s visual tracking and tummy time
The Look at Me Ladybug engages newborns with gentle sound and motion, supporting early visual and auditory tracking. Its high-contrast design captures developing eyesight, while repeated ramp play encourages head lifting during tummy time. As babies grow, it helps strengthen coordination, build neck muscles, and lay the foundation for future learning and movement skills.
Investments that age up: These everyday essentials grow with your child
The Stokke Tripp Trapp® Chair and The Play Kits are investments that will offer years of playtime and mealtime fun.
All the ways to get Lovevery books
Lovevery books are beloved by millions of families for good reason: They’re stage-based and written to be fascinating to your child right now, and stay interesting as your child grows.
The science behind building a secure attachment with your baby
Some parents and caregivers worry that being overly responsive will cause their child to become spoiled or too dependent—but research has proven otherwise.
“What is cluster feeding and how long does it last?”
Cluster feeding is when your baby’s feedings are more closely spaced together than usual.
How to create a calming space for your new baby
Think of the first 4 weeks of your baby’s life as a transition time between the womb and the world.
How to help your newborn learn without overstimulating them
Right now, your newborn is only awake for very brief periods. When you notice their eyes open, you can provide them with a little sensory stimulation—but not too much.
Skin-to-skin time: why it matters and how to get in the habit
It can be hard to find time for skin-to-skin contact with your baby, but research shows even a small amount can offer significant benefits, particularly for preemies and babies delivered via C-section.
Why your newborn needs practice turning their head both ways
Have you noticed that your baby prefers to turn their head to one side?
Side-to-back rolling: an important early motor skill
Between 6 and 8 weeks, many babies learn to roll from their side to their back.