5 reasons to subscribe to Lovevery’s stage-based Play Kits
New York Magazine, Red Tricycle, and Good Housekeeping have all recommended Lovevery’s stage-based Play Kit subscriptions. If you’re wondering what all the buzz is about, here are five reasons to sign up for your baby or toddler.
It’s meaningful
Toys with flashing lights and loud noises can offer immediate gratification for babies and young children, but they also tend to shut down opportunities for problem-solving and imaginative play. Child development experts design Lovevery’s stage-based Play Kits to support brain development with open-ended playthings that make the most of children’s natural curiosity and interests. The Play Kits are tested and refined in partnership with real families to ensure that while each plaything promotes learning and growth, it’s also engaging and lasting.
It’s sustainable

Because young children are the focus of Lovevery, we are committed to making our products in a way that respects the world they will inherit. Lovevery playthings are made with real wood, and baby-safe plastics, as well as other eco-friendly materials. Efficient packaging reduces waste, and Lovevery offsets 100% of carbon emissions, from the factory to your home.
It’s minimalist
Let’s face it, for many parents, toys can stir up anxiety as well as joy: how to choose playthings with lasting appeal, how to minimize clutter, and how to set loving boundaries with well-meaning relatives when it comes to gifts. Too many choices can overwhelm young children, so Lovevery’s Play Kits have been pared back to essentials that will engage them as they grow. They also feature clean lines, bright watercolor patterns, and natural materials that look beautiful in any family room.
It’s continuous
A Lovevery subscription delivers a new Play Kit every 2 to 3 months. Playthings are designed to encourage open-ended play, which means they can take on new meaning as your child grows. Some activities will immediately capture your child’s interest and be mastered quickly, while others may take a while to catch on. Developmental windows can last well beyond the two or three months before your next Kit arrives, so discovery and skill development are continuous.
It’s widely recommended
The Bump, New York Magazine, and others have recommended Lovevery Play Kits because they’re developed by experts, featuring quality design and construction. Each Play Kit includes a Play Guide, with information about how your child’s brain is developing at that stage and the best ways to play.
Ready to subscribe? Explore the Play Kits
Posted in: 4-year-old, 3-year-old, 2-year-old, 0 - 12 Months, Cognitive Development, Gifts, Playtime, Playthings, Lovevery, Play & Activities
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